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Soft Treats

If you’re looking for a softer, chewier alternative to our traditional ranges, we have plenty of delicious options to choose from, all of which are easily digestible and highly palatable. All can be enjoyed as an anytime treat, and most can be easily broken into smaller bite-size pieces for training or reward.

If you’re looking for a softer, chewier alternative to our traditional ranges, we have plenty of delicious options to choose from, all of which are easily digestible and highly... Show More

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Pure Topper & Mixer Variety 12 x 80g

From £32.99
£32.99
From £32.99
£32.99
Best value: £1.71 per 50g
1 Review

Our Pure Topper & Mixer variety packs are made with prime cuts of 100% fresh meat or fish... that’s it. No additives, no preservatives, no f...

View full details
From £32.99
£32.99
From £32.99
£32.99
Best value: £1.71 per 50g

Pure Topper & Mixer Variety 12 x 80g

From £32.99
£32.99
From £32.99
£32.99
Best value: £1.71 per 50g

Our Pure Topper & Mixer variety packs are made with prime cuts of 100% fresh meat or fish... that’s it. No additives, no preservatives, no f...

View full details
From £32.99
£32.99
From £32.99
£32.99
Best value: £1.71 per 50g

Freeze Dried Chicken Liver Treats

From £4.49
From £4.49
From £4.49
£4.49
Best value: £3.92 per 50g
3 Reviews

JR Freeze-Dried Chicken Liver Treats are the perfect natural reward for your dog. 100% natural and single source protein, these nutrient-packed bit...

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From £4.49
From £4.49
From £4.49
£4.49
Best value: £3.92 per 50g

Ostrich Snaps

From £5.49
From £5.49
From £5.49
£5.49
Best value: £4.23 per 50g
4 Reviews

JR’s Ostrich Snaps are the perfect natural treat for dogs of all ages and sizes. Made from Ostrich steak, these tasty, air-dried sticks are super...

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From £5.49
From £5.49
From £5.49
£5.49
Best value: £4.23 per 50g

Freeze Dried Beef Liver Treats

From £4.49
From £4.49
From £4.49
£4.49
Best value: £3.92 per 50g
1 Review

JR Freeze-Dried Beef Liver Treats are the perfect natural reward for your dog. 100% natural and single source protein, these nutrient-packed bites ...

View full details
From £4.49
From £4.49
From £4.49
£4.49
Best value: £3.92 per 50g

Freeze Dried Duck Liver Treats

From £4.49
From £4.49
From £4.49
£4.49
Best value: £3.92 per 50g
4 Reviews

JR Freeze-Dried Duck Liver Treats are the perfect natural reward for your dog. 100% natural and single source protein, these nutrient-packed bites ...

View full details
From £4.49
From £4.49
From £4.49
£4.49
Best value: £3.92 per 50g
Sold out

British Beef Sausages (on a string)

From £5.49
From £5.49
From £5.49
£5.49
Best value: £0.46 each
3 Reviews

New In! Delicious British, Premium Beef Sausages on a string! These highly palatable and easily digestible treats can be used as an anytime treat o...

View full details
From £5.49
From £5.49
From £5.49
£5.49
Best value: £0.46 each
Sold out

British Chicken Sausages (on a string)

From £5.49
From £5.49
From £5.49
£5.49
Best value: £0.46 each
3 Reviews

New In! Delicious British, Premium Chicken Sausages on a string! These highly palatable and easily digestible treats can be used as an anytime trea...

View full details
From £5.49
From £5.49
From £5.49
£5.49
Best value: £0.46 each

British Pork Sausages (on a string)

From £5.49
From £5.49
From £5.49
£5.49
Best value: £0.46 each
2 Reviews

New In! Delicious British, Premium Pork Sausages on a string! These highly palatable and easily digestible treats can be used as an anytime treat o...

View full details
From £5.49
From £5.49
From £5.49
£5.49
Best value: £0.46 each

British Duck Sausages (on a string)

From £5.69
From £5.69
From £5.69
£5.69
Best value: £0.46 each
2 Reviews

New In! Delicious British, Premium Duck Sausages on a string! These highly palatable and easily digestible treats can be used as an anytime treat o...

View full details
From £5.69
From £5.69
From £5.69
£5.69
Best value: £0.46 each

Pure Ostrich Topper & Mixer 80g

From £3.79
From £3.79
From £3.79
£3.79
Best value: £1.74 per 50g
11 Reviews

Our Pure Ostrich Topper & Mixer is made with prime cuts of 100% fresh Ostrich Meat... that’s it. No additives, no preservatives, no fillers....

View full details
From £3.79
From £3.79
From £3.79
£3.79
Best value: £1.74 per 50g

Pure kangaroo Topper & Mixer 80g

From £3.79
From £3.79
From £3.79
£3.79
Best value: £1.74 per 50g
7 Reviews

Our Pure Kangaroo Topper & Mixer is made with prime cuts of 100% fresh Kangaroo Meat... that’s it. No additives, no preservatives, no filler...

View full details
From £3.79
From £3.79
From £3.79
£3.79
Best value: £1.74 per 50g

Pure Topper & Mixer Variety 6 x 80g

From £20.79
£20.79
From £20.79
£20.79
Best value: £2.17 per 50g
2 Reviews

Our Pure Topper & Mixer variety packs are made with prime cuts of 100% fresh meat or fish... that’s it. No additives, no preservatives, no f...

View full details
From £20.79
£20.79
From £20.79
£20.79
Best value: £2.17 per 50g

Pure Topper & Mixer Variety 6 x 80g

From £20.79
£20.79
From £20.79
£20.79
Best value: £2.17 per 50g
3 Reviews

Our Pure Topper & Mixer variety packs are made with prime cuts of 100% fresh meat or fish... that’s it. No additives, no preservatives, no f...

View full details
From £20.79
£20.79
From £20.79
£20.79
Best value: £2.17 per 50g

Pure Topper & Mixer Variety 12 x 80g

From £32.99
£32.99
From £32.99
£32.99
Best value: £1.72 per 50g
1 Review

Our Pure Topper & Mixer variety packs are made with prime cuts of 100% fresh meat or fish... that’s it. No additives, no preservatives, no f...

View full details
From £32.99
£32.99
From £32.99
£32.99
Best value: £1.72 per 50g

NEW Pure Topper & Mixer Variety 12 x 80g

From £32.99
£32.99
From £32.99
£32.99
Best value: £1.72 per 50g
3 Reviews

Our Pure Topper & Mixer variety packs are made with prime cuts of 100% fresh meat or fish... that’s it. No additives, no preservatives, no f...

View full details
From £32.99
£32.99
From £32.99
£32.99
Best value: £1.72 per 50g

NEW Pure Topper & Mixer Variety 12 x 80g

From £32.99
£32.99
From £32.99
£32.99
Best value: £1.72 per 50g
4 Reviews

Our Pure Topper & Mixer variety packs are made with prime cuts of 100% fresh meat or fish... that’s it. No additives, no preservatives, no f...

View full details
From £32.99
£32.99
From £32.99
£32.99
Best value: £1.72 per 50g

NEW Pure Topper & Mixer Variety 6 x 80g

From £20.79
£20.79
From £20.79
£20.79
Best value: £2.17 per 50g
1 Review

Our Pure Topper & Mixer variety packs are made with prime cuts of 100% fresh meat or fish... that’s it. No additives, no preservatives, no f...

View full details
From £20.79
£20.79
From £20.79
£20.79
Best value: £2.17 per 50g

NEW Pure Topper & Mixer Variety 12 x 80g

From £32.99
£32.99
From £32.99
£32.99
Best value: £1.72 per 50g
1 Review

Our Pure Topper & Mixer variety packs are made with prime cuts of 100% fresh meat or fish... that’s it. No additives, no preservatives, no f...

View full details
From £32.99
£32.99
From £32.99
£32.99
Best value: £1.72 per 50g

Complete Wellbeing Simply Chicken 200g

From £3.10
From £3.10
From £3.10
£3.10
Best value: £1.32 per 100g
2 Reviews

Our grain free Complete Wet Food is made with 90% butcher-prepared meat, carefully combined with fresh vegetables, vitamins and minerals… that’s it...

View full details
From £3.10
From £3.10
From £3.10
£3.10
Best value: £1.32 per 100g

Complete Wellbeing Turkey & Chicken 200g

From £3.10
From £3.10
From £3.10
£3.10
Best value: £1.32 per 100g
4 Reviews

Our grain free Complete Wet Food is made with 90% butcher-prepared meat, carefully combined with fresh vegetables, vitamins and minerals… that’s it...

View full details
From £3.10
From £3.10
From £3.10
£3.10
Best value: £1.32 per 100g

Complete Wellbeing Rabbit & Chicken 200g

From £3.10
From £3.10
From £3.10
£3.10
Best value: £1.32 per 100g
1 Review

Our grain free Complete Wet Food is made with 90% butcher-prepared meat, carefully combined with fresh vegetables, vitamins and minerals… that’s it...

View full details
From £3.10
From £3.10
From £3.10
£3.10
Best value: £1.32 per 100g

Complete Wellbeing Duck & Chicken 200g

From £3.10
From £3.10
From £3.10
£3.10
Best value: £1.32 per 100g

Our grain free Complete Wet Food is made with 90% butcher-prepared meat, carefully combined with fresh vegetables, vitamins and minerals… that’s it...

View full details
From £3.10
From £3.10
From £3.10
£3.10
Best value: £1.32 per 100g
Sold out

Complete Wellbeing Simply Beef 200g

From £3.29
From £3.29
From £3.29
£3.29
Best value: £1.47 per 100g
1 Review

Our grain free Complete Wet Food is made with 90% butcher-prepared meat, carefully combined with fresh vegetables, vitamins and minerals… that’s it...

View full details
From £3.29
From £3.29
From £3.29
£3.29
Best value: £1.47 per 100g
Sold out